In 1981 rock-rooted cable channel MTV signed on with
The Buggles's new-wave clip "Video Killed the Radio Star" and, in short order, proceeded to prove that prescient pop ditty true. Four years later MTV launched its own
Video Music Awards extravaganza, and then, in 1992, the network reached out to conquer even bigger screens via the
MTV Movie Awards. Since then the "MMAs"
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